He started in music videos, directing for labels like Republic, Rise, Fearless, Big Noise, and Lava Records—focused on concept-led visuals and camera-driven storytelling. That work expanded into digital, including Netflix-related projects and branded content.

He’s currently a staff producer at the award-winning agency Zambezi, working on campaigns for brands like TaylorMade Golf, Health-Ade Kombucha, Jinx, and UKG—working across both concept and execution.

In 2023, he shot the sci-fi horror feature Motion Detected as Director of Photography, marking his move into long-form filmmaking.

Outside of film, he fronts the band Jeff From Work. Their debut album Overtime was released in 2023.

Director. Producer. Musician. In a constant state of creation.